Huffington Post Re-brands, Talk Fusion CEO Chimes In.

If you have faith in the concept of innovation within the business world then Talk Fusion CEO Bob Reina should definitely be on your radar. Reina established Talk Fusion, a video marketing firm, back in 2007 after finding no such competition in the marketplace. Reina foresaw that video marketing would be integral to success in the modern age of the internet. Outside of Talk Fusion we have seen Reina consistently share his expertise as a guest writer for the Huffington Post. Reina’s written for the famous news website for the past two years and now he’s one of the first writers on their rebranded platform: HuffPost.

 

With a contentious political season behind them the Huffington Post decided to change their tune with a new branding effort. The Huffington Post wanted to become a voice for the disenfranchised and for those that they feel are being neglected. To commemorate this change in attitude the Huffington Post decided to change their name. Reina has been contributing to the HuffPost brand since 2016 and he was one of the first writers to release content under the new name change. Right now you can see Reina’s newest content live on the website under the titles: “Promoting with Purpose: How to Understand Your Audience” as well as “How to Thrive in a Society of Quitters.”

 

If you had to guess how Reina reacted to the HuffPost brand change then you would probably say ‘with excitement’. And it’s true. Reina is a firm believer in the constant art of innovation and evolution. In fact, Reina believes that a brand should always be evolving and innovating in order to stay competitive in the market place. Makes sense, right? Reina said this about HuffPost and their new launch, “I’m very pleased to see that this trending platform took a step back to hone in on things that matter, such as culture and fulfillment, wit the relaunch of their brand.”

 

Outside of his work as an entrepreneur Bob Reina is a prolific philanthropist. Reina has given to natural disaster relief funds, under-staffed orphanages, and the Humane Society of Tampa Bay among other things.

 

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