Jojo Hedaya seeks to Fix Email Problem

Checking and managing email can be a daunting task. For those people who are not the most organized, email inbox can quickly build up and over flow. Despite the fact that people have more access than ever through a variety of items, emails from subscriptions and spam can make it seem impossible to keep up. With an innovative approach, a young twenty year old name Jojo Hedaya and his parter are trying to make checking email a little less stressful.

Jojo Hedaya and his business partner Josh Rosenwald have been working together for quite some time. The young entrepreneurs grew up in New York and have started multiple businesses together. They appear destined to work together even sharing the same birthday, December 30, 1989. During their early work they quickly realized they had a problem with email. Jojo Hedaya said his partner Josh wasn’t answering emails. This was in large part due to the large number of messages they received. Nearly eighty percent of the emails fall into the category of newsletters, subscriptions, and updates. This can make it hard for anyone to weed through to the important stuff. The solution that Jojo Hedaya came up with is Unroll.me.

Unroll.me works by scanning a users inbox. After just a few seconds the program puts together a list of subscriptions into a single email. This email is called “The Rollup.” Users then have an opportunity to go through the list and get rid of any subscriptions they no longer want. The innovative part of this design is that Jojo Hedaya and his partner have created a program feature that allows the user to decided when that get this ‘Roll up’ email. You can have the email come in the morning, at lunch time, or late in the evening.

Jojo Hedaya launched Unroll.Me about two years ago. Despite some early challenges the product has been a big success. Hedaya and his partner continue to update the product making it as effective as ever.

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